Jordi Galles

Age: 34 (birth date: 20/7/72)
Position:
EUROPASTRY, General Manager and member of the board
Studies:
Bachelor of Business Administration and MBA in ESADE (Barcelona). CEMS degree in HEC (Paris)
Professional Experience:
After a short experience in Mercer Management Consulting (Paris), during the last 10 years I’ve developed my professional career inside the family business that my father founded (EUROPASTRY). Before becoming General Manager in the year 2004, I’ve held several positions inside different areas of the company (Sales & Marketing, Operations and Finance).

EUROPASTRY’s aim is to transform the bread industry by extending the use of new frozen technologies. Frozen dough offers better product quality at a lower cost; it may be the unique option in view of the lack of professional bakers.
Our products are non-perishable and easy to use. This makes it easy to the baker to organise its production and to focus on selling rather than producing.

Product families:

BREAD . Baguettes . Wholemeal . Panes Rústicos . Ciabatta . Functional Breads . Restaurant breads . Minute bread

PASTRY  Frozen raw . Croissants . Pain au chocolat . Danish pastries . Puff pastries . Muffins . Ensaimada . Savoury products . Seasonal products

Pre-proofed pastries .Croissants .Pain au choclat .Danish pastries .Ensaimadas Thaw-and-sell pastries .Doughnut .Mini Doughnut .Berliners .Muffins

Innovation as a growth motor
• EUROPASTRY is the frozen dough company with the biggest degree of
innovation
• Products launched in 2005 represent a 5% of the total net sales(10,5
millon €)
• New products are key to adapt the portafolio to new consumer trends:
• Bread: Sensibility for tradition.
• Pastries: Easy to use products, no artificial flavours,savoury
products.
• Generally: Healthy, lighter and safer products